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United States
Theorie
40
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40
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35
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30
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30
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27
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Dekimpe, Marnik G.
8
Deleersnyder, Barbara
5
Hanssens, Dominique M.
5
Lamey, Lien
3
Steenkamp, Jan-Benedict E. M.
3
Heerde, Harald J. van
2
Ornstein, Stanley I.
2
Parker, Philip M.
2
Sárváry, Miklós
2
Finkbeiner, Carl
1
Fornell, Claes
1
Joshi, Amit M.
1
Oest, Rutger van
1
Raju, Jagmohan Singh
1
Roy, Abhik
1
Rust, Roland T.
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ERIM report series research in management
1
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1
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1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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ECONIS (ZBW)
13
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1
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1
Weathering tight economic times : the sales evolution of consumer durables over the business cycle
Deleersnyder, Barbara
;
Dekimpe, Marnik G.
;
Sárváry, …
-
2003
Persistent link: https://www.econbiz.de/10001765180
Saved in:
2
Weathering tight economic times : the sales evolution of consumer durables over the business cycle
Deleersnyder, Barbara
;
Dekimpe, Marnik G.
;
Sárváry, …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001825606
Saved in:
3
Return on roller coasters : a model to guide investments in theme park attractions
Oest, Rutger van
;
Heerde, Harald J. van
;
Dekimpe, Marnik G.
- In:
Marketing science
29
(
2010
)
4
,
pp. 721-737
Persistent link: https://www.econbiz.de/10008652611
Saved in:
4
The effect of business-cycle fluctuations on private-label share : what has marketing conduct got to do with it?
Lamey, Lien
;
Deleersnyder, Barbara
;
Steenkamp, …
- In:
Journal of marketing
76
(
2012
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10009729598
Saved in:
5
Estimating cannibalization rates for pioneering innovations
Heerde, Harald J. van
;
Srinivasan, Shuba
;
Dekimpe, Marnik G.
- In:
Marketing science
29
(
2010
)
6
,
pp. 1024-1039
Persistent link: https://www.econbiz.de/10008821805
Saved in:
6
The impact of business-cycle fluctuations on private-label share
Lamey, Lien
;
Deleersnyder, Barbara
;
Dekimpe, Marnik G.
; …
-
2005
Persistent link: https://www.econbiz.de/10003233304
Saved in:
7
The impact of business-cycle fluctuations on private-label share
Lamey, Lien
;
Deleersnyder, Barbara
;
Dekimpe, Marnik G.
; …
-
2005
Persistent link: https://www.econbiz.de/10003186970
Saved in:
8
The effect of customer satisfaction on consumer spending growth
Fornell, Claes
;
Rust, Roland T.
;
Dekimpe, Marnik G.
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 28-35
Persistent link: https://www.econbiz.de/10003947425
Saved in:
9
Alcohol control laws and the consumption of distilled spirits and beer
Ornstein, Stanley I.
- In:
Journal of consumer research : JCR ; an …
12
(
1985
)
2
,
pp. 200-213
Persistent link: https://www.econbiz.de/10001019295
Saved in:
10
Competitive pricing by a price leader
Roy, Abhik
- In:
Management science : journal of the Institute for …
40
(
1994
)
7
,
pp. 809-823
Persistent link: https://www.econbiz.de/10001165073
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