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~subject:"United States"
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Consumer behaviour
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Suri, Rajneesh
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Psychology & marketing
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ECONIS (ZBW)
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The price is right? : guidelines for pricing to enhance profitability
Kohli, Chiranjeev
;
Suri, Rajneesh
- In:
Business horizons
54
(
2011
)
6
,
pp. 563-573
Persistent link: https://www.econbiz.de/10009381878
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2
Are you in good hands? : slogan recall ; what really matters
Kohli, Chiranjeev
;
Thomas, Sunil
;
Suri, Rajneesh
- In:
Journal of advertising research
53
(
2013
)
1
,
pp. 31-42
Persistent link: https://www.econbiz.de/10009745874
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3
"Made in country" versus "Made in county" : effects of local manufacturing origins on price perceptions
Suri, Rajneesh
;
Thakor, Mrugank V.
- In:
Psychology & marketing
30
(
2013
)
2
,
pp. 121-132
Persistent link: https://www.econbiz.de/10009716195
Saved in:
4
Does classical music relieve math anxiety? : role of tempo on price computation avoidance
Feng, Shanfei
;
Suri, Rajneesh
;
Bellan, Monique
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 489-499
Persistent link: https://www.econbiz.de/10010382590
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