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~subject:"Unternehmenserfolg"
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Retail brand orientation, positional advantage and organisational performance
Bridson, Kerrie
;
Evans, Jody
;
Mavondo, Felix
; …
- In:
The international review of retail, distribution and …
23
(
2013
)
3
,
pp. 245-264
Persistent link: https://www.econbiz.de/10009781183
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2
Explaining organizational performance through psychic distance
Evans, Jody
;
Mavondo, Felix
- In:
International business : adjusting to new challenges …
,
(pp. 234-244)
.
2002
Persistent link: https://www.econbiz.de/10001709602
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3
Brand compass : charting a course to improve firm performance
Bridson, Kerrie Christine
;
Evans, Jody
- In:
Journal of strategic marketing
26
(
2018
)
2
,
pp. 174-187
Persistent link: https://www.econbiz.de/10011861443
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