We analyze the announcement-period returns of 4315 two-party, non-equity alliances undertaken by US-based firms between 1986 and 2015 in 11 industries and find positive returns for all of the 11 samples, with the Drug industry reporting the highest (2.69%) cumulative abnormal return (CARs) and...

Drawing on the Fortune Global Reputation Survey in 1997, we re-examine some of the key findings of earlier researchers who have used the domestic Fortune Reputation Surveys to test the universality of these findings. We find that the global results are very similar to the domestic results in...