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Entrepreneurship business development through building tribes
Holzweber, Markus; Mattson, Jan; Standing, Craig - In: Journal of strategic marketing 23 (2015) 7, pp. 563-578
Persistent link: https://www.econbiz.de/10011479463
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"Fake it until you make it" : business model conceptualization in digital entrepreneurship
Standing, Craig; Mattsson, Jan - In: Journal of strategic marketing 26 (2018) 5, pp. 385-399
Persistent link: https://www.econbiz.de/10011903356
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The role of relationships in start-up development
Mattsson, Jan; Helmersson, Helge; Standing, Craig - In: Journal of strategic marketing 27 (2019) 7, pp. 559-582
Persistent link: https://www.econbiz.de/10012202780