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~subject:"Unternehmenskooperation"
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Unternehmenskooperation
Business network
26
Unternehmensnetzwerk
25
Lieferantenmanagement
17
Supplier relationship management
17
B-to-B-Marketing
12
Business-to-business marketing
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Heuristik
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Internationales Marketing
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KMU
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Snehota, Ivan
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La Rocca, Antonella
4
Håkansson, Håkan
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Ciabuschi, Francesco
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Ford, David
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Gadde, Lars-Erik
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Guercini, Simone
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Industrial marketing management : the international journal for industrial and high-tech firms
3
The IMP journal
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The journal of business & industrial marketing
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ECONIS (ZBW)
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Decisions when interacting in customer-supplier relationships
Guercini, Simone
;
La Rocca, Antonella
;
Snehota, Ivan
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 380-387
Persistent link: https://www.econbiz.de/10013494059
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2
Relating in business networks : innovation in practice
La Rocca, Antonella
;
Snehota, Ivan
- In:
Industrial marketing management : the international …
43
(
2014
)
3
,
pp. 441-447
Persistent link: https://www.econbiz.de/10010371726
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3
Business in networks
Håkansson, Håkan
;
Ford, David
;
Gadde, Lars-Erik
; …
-
2009
Persistent link: https://www.econbiz.de/10003840798
Saved in:
4
Corporate associations in B2B : coping with multiple relationship-specific identities
La Rocca, Antonella
;
Snehota, Ivan
- In:
The IMP journal
10
(
2016
)
1
,
pp. 172-188
Persistent link: https://www.econbiz.de/10011895483
Saved in:
5
The role of supplier relationships in the development of new business ventures
La Rocca, Antonella
;
Perna, Andrea
;
Snehota, Ivan
; …
- In:
Industrial marketing management : the international …
80
(
2019
),
pp. 149-159
Persistent link: https://www.econbiz.de/10012064412
Saved in:
6
Economic effects of interaction. The neglected economy of connectivity
Håkansson, Håkan
;
Snehota, Ivan
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 117-123
Persistent link: https://www.econbiz.de/10014472718
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