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Service experience co-creation : conceptualization, implications, and future research directions

Jaakkola, Elina; Helkkula, Anu; Aarikka-Stenroos, Leena - In: Journal of service management 26 (2015) 2, pp. 182-205

Persistent link: https://www.econbiz.de/10011401238

Jaakkola, Elina - 2015

The objective of this eBook is to bring service experience co-creation into the spotlight and to present state-of-the-art research that advances our understanding of this phenomenon and provides future directions for researchers and practitioners. As a whole, this eBook serves as an opening to...

Persistent link: https://www.econbiz.de/10012679136

Rhetoric in customer referencing : fortifying sales arguments in two start-up companies

Ruokolainen, Jari; Aarikka-Stenroos, Leena - In: Industrial marketing management : the international … 54 (2016), pp. 188-202

Persistent link: https://www.econbiz.de/10011478793

How B2B suppliers articulate customer value propositions in the circular economy : four innovation-driven value creation logics

Ranta, Valtteri; Keränen, Joona; Aarikka-Stenroos, Leena - In: Industrial marketing management : the international … 87 (2020), pp. 291-305

Persistent link: https://www.econbiz.de/10012285186

Getting the best solution from a supplier : a social capital perspective

Jääskeläinen, Aki; Schiele, Holger; … - In: Journal of purchasing and supply management 26 (2020) 5, pp. 1-17

Persistent link: https://www.econbiz.de/10012421532

Customer-perceived value in the circular economy : a multidimensional framework

Sairanen, Mikko; Aarikka-Stenroos, Leena; Kaipainen, Jenni - In: Industrial marketing management : the international … 117 (2024), pp. 321-343

Persistent link: https://www.econbiz.de/10014531343

Low-carbon business models : review and typology

Sairanen, Mikko; Aarikka-Stenroos, Leena - In: Industrial marketing management : the international … 123 (2024), pp. 222-250

Persistent link: https://www.econbiz.de/10015168588

Business-to-business value co-creation : suppliers' perspective of essential information systems capabilities

Sore, Sariseelia; Saunila, Minna; Ukko, Juhani; … - In: Journal of creating value 9 (2023) 1, pp. 81-106

Persistent link: https://www.econbiz.de/10014581529

Collaborative Value Co-Creation in Crowd-Sourced Online Communities – Acknowledging and Resolving Competing Commercial and Communal Orientations

Kelleher, Carol; Whalley, Andrew; Helkkula, Anu - In: Research in consumer behavior : Volume 13, (pp. 1-18). 2011

Purpose – The purpose of this chapter is to explore the orientations of consumer and company participants who participate in online crowd-sourced communities. Methodology/Approach – Using a netnographic approach, we analysed the Nokia Design by Community (NDbC) crowd-sourced information...

Persistent link: https://www.econbiz.de/10015379745

Human-AI resource relations in value cocreation in service ecosystems

Kaartemo, Valtteri; Helkkula, Anu - In: Journal of service management 36 (2025) 2, pp. 291-306

Persistent link: https://www.econbiz.de/10015401102