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Concentration of information power among consumers
Thorelli, Hans B. - In: Journal of marketing research : JMR 8 (1971) 4, pp. 427-432
Persistent link: https://www.econbiz.de/10002902286
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The information seekers an international study of consumer information advertising image
Thorelli, Hans B.; Becker, Helmut; Engledow, Jack - 1975
Persistent link: https://www.econbiz.de/10000042243
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Consumer information systems and consumer policy
Thorelli, Hans Birger; Thorelli, Sarah V. - 1977
Persistent link: https://www.econbiz.de/10000053247
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Consumer information handbook : Europe and North America
Thorelli, Hans Birger; Thorelli, Sarah V. - 1974
Persistent link: https://www.econbiz.de/10000112922
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Consumer information systems of the future
Thorelli, Hans B.; Thorelli, Sarah V. - In: Regulation of marketing and the public interest : …, (pp. 155-173). 1981
Persistent link: https://www.econbiz.de/10002902322
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Information seekers and information systems : a policy perspective
Thorelli, Hans B.; Engledow, Jack L.; McLaughlin, Francis E. - In: Journal of marketing 44 (1980) 2, pp. 9-24
Persistent link: https://www.econbiz.de/10002902390