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Management of retail enterprises
Lusch, Robert F. - 1982
Persistent link: https://www.econbiz.de/10000051819
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An empirical examination of the dimensionality of power in a channel of distribution
Lusch, Robert F. - In: Journal of the Academy of Marketing Science 5 (1977) 4, pp. 361-368
Persistent link: https://www.econbiz.de/10002419221
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An exploratory analysis of the correlates of labor productivity in retailing
Lusch, Robert F.; Moon, Soo Young - In: Journal of retailing 60 (1984) 3, pp. 37-61
Persistent link: https://www.econbiz.de/10002419231
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Financial and strategic trends of chain store retailers, 1974-1975
Lusch, Robert F.; Kenderdine, James M. - In: Review of regional economics and business 2 (1977) 1, pp. 11-17
Persistent link: https://www.econbiz.de/10002419248
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The future of marketing strategy
Lusch, Robert F.; Udell, Jon G.; Laczniak, Gene R. - In: Business horizons 19 (1976) 6, pp. 65-74
Persistent link: https://www.econbiz.de/10002419259
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The business environment of 1985
Udell, Jon G.; Laczniak, Gene R.; Lusch, Robert F. - In: Business horizons 19 (1976) 3, pp. 45-54
Persistent link: https://www.econbiz.de/10002951133
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How advertising can position a brand
Smith, Robert E.; Lusch, Robert F. - In: Journal of advertising research 16 (1976) 1, pp. 37-43
Persistent link: https://www.econbiz.de/10002818918
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Market selection decisions for department stores
Ingene, Charles A.; Lusch, Robert F. - In: Journal of retailing 56 (1980) 3, pp. 21-40
Persistent link: https://www.econbiz.de/10003161707