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Verkauf
B-to-B-Marketing
6
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Groza, Mark D.
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
5
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1
Salesperson regulatory knowledge and sales performance
Groza, Mark D.
;
Pronschinske Groza, Mya
- In:
Journal of business research : JBR
89
(
2018
),
pp. 37-46
Persistent link: https://www.econbiz.de/10011881577
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2
Organizational innovativeness and firm performance : does sales management matter?
Groza, Mark D.
;
Zmich, Louis J.
;
Rajabi, Reza
- In:
Industrial marketing management : the international …
97
(
2021
),
pp. 10-20
Persistent link: https://www.econbiz.de/10013206304
Saved in:
3
Growing the talent pool : how sponsorship of professional sales programs enhances employer branding
Groza, Mark D.
;
Zmich, Louis J.
;
Pronschinske Groza, Mya
- In:
Journal of marketing education : JME
44
(
2022
)
1
,
pp. 72-84
Persistent link: https://www.econbiz.de/10013268043
Saved in:
4
Emerging ideas in B2B marketing : processes, services and sales
Alejandro, Thomas Brashear
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790105
Saved in:
5
Adding services to product-based portfolios : an exploration of the implications for the sales function
Kindström, Daniel
;
Kowalkowski, Christian
;
Alejandro, …
- In:
Journal of service management
26
(
2015
)
3
,
pp. 372-393
Persistent link: https://www.econbiz.de/10011388506
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