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~subject:"Virtual reality"
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Augmented reality in retailing...
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Virtual reality
Einzelhandel
17
Retail trade
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Consumer behaviour
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Online retailing
9
Online-Handel
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Retailing
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Digitalisierung
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Digitization
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Electronic Commerce
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Food retailing
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Lebensmitteleinzelhandel
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E-commerce
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Beziehungsmarketing
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Consumer mobility
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Relationship marketing
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Schweden
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Transformation
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Coronavirus
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Digitalization
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Food trade
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Lebensmittelhandel
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Virtuelle Realität
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retailing
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Augmented reality
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Caboni, Federica
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Agarwal, Diksha
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Basile, Vincenzo
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Bruni, Roberto
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Kumar, Harish
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Pizzichini, Lucia
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International journal of retail and distribution management
1
Journal of retailing and consumer services
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Managing Sustainability : Perspectives From Retailing and Services
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ECONIS (ZBW)
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How the COVID-19 pandemic may accelerate millennials' adoption of augmented reality
Caboni, Federica
;
Pizzichini, Lucia
- In:
International journal of retail and distribution management
50
(
2022
)
13
,
pp. 95-115
Persistent link: https://www.econbiz.de/10013552645
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2
Exploring augmented reality applications for sustainable retailing
Caboni, Federica
;
Bruni, Roberto
- In:
Managing Sustainability : Perspectives From Retailing …
,
(pp. 131-146)
.
2022
Persistent link: https://www.econbiz.de/10013417646
Saved in:
3
A holistic framework for consumer usage modes of augmented reality marketing in retailing
Caboni, Federica
;
Basile, Vincenzo
;
Kumar, Harish
; …
- In:
Journal of retailing and consumer services
80
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10015114738
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