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Digitaler Darwinismus : der stille Angriff auf Ihr Geschäftsmodell und Ihre Marke. Das Think!Book
Kreutzer, Ralf T.; Land, Karl-Heinz - 2016 - 2. Auflage
Persistent link: https://www.econbiz.de/10011415103
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Inbound marketing : get found using Google, social media, and blogs
Halligan, Brian; Shah, Dharmesh - 2010
Persistent link: https://www.econbiz.de/10003840812
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301 ways to use social media to boost your marketing
Parker, Catherine - 2011
Persistent link: https://www.econbiz.de/10008665391
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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
Scott, David Meerman - 2011 - 3. ed.
"David Meerman Scott's marketing bible has become a modern day business classic. This is the book every ambitious … the recent years. Creative ad copy is no longer enough. The New Rules of Marketing and PR has brought thousands of … introduction discussing recent changes to the world of marketing and PR; a brand new chapter on mobile marketing; an additional …
Persistent link: https://www.econbiz.de/10009313307
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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
Scott, David Meerman - 2013 - 4. ed.; completely rev. and updated
Persistent link: https://www.econbiz.de/10009789114
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Das Social Media Marketing-Buch
Zarrella, Dan - 2010
kollaborativen Plattformen des Internets mit Kunden oder Partnern in Kontakt zu treten. Autor Dan Zarella, hauptberuflich Marketing … empfohlenen T. Weinberg: "Social-Media-Marketing" (BA 7/10), das zusätzlich mehr Vertriebs- und Marketing-Know-how vermittelt. (2 …
Persistent link: https://www.econbiz.de/10008655329
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Die neuen Marketing- und PR-Regeln im Web 2.0 : wie Sie im Social Web News Releases, Blogs, Podcasting und virales Marketing nutzen, um Ihre Kunden zu erreichen
Scott, David Meerman - 2010 - 2., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10008655885
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The social media marketing book
Zarrella, Dan - 2010 - 1. ed.
Describes various social networking sites, blogs, and forums and offers strategies on effective marketing tactics …
Persistent link: https://www.econbiz.de/10003879411