Motive beim Weinkonsum - Unterschiede zwischen deutschen und ukrainischen Konsumenten von Astrid Lucie Rewerts IAMO 2009 Inhaltsverzeichnis Zusammenfassung ...

The wine industry is significantly affected by globalization and changes in consumption habits and shifts in lifestyle, which lead to changes in the market environment and intensity of competition in the wine markets. Overall, wine cooperatives have a market share of more than 40 % in Europe. In...

Scholars showed that in transition and developing countries originating from the Soviet period, the degree of market competition is rather low, as large corporates that had been operating were still prevailing. One can assume that the markets had been highly attractive and many newcomers must...