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Over the last decades, climate change has been playing an increasingly significant role in humanity and has greatly affected world wine-producing regions. There are already remarkable changes in wine production (for example, plantation of new heat-tolerant grape varieties, growing wine grape...
Persistent link: https://www.econbiz.de/10015415168
Today, the wine business can benefit significantly from the advantages of online sales and the use of social media. However, while the online wine business is growing and the number of online buyers is increasing in Hungary, the impact of online marketing and social media use on their...
Persistent link: https://www.econbiz.de/10013499872
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In recent decades, New World has increased its wine export to European markets and became considerable in the global wine competition. However, the export share of traditional wine producers has decreased; Europe still remained market leader on world wine market. Moreover, the global wine market...
Persistent link: https://www.econbiz.de/10011538339