Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Werbewirkung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Gender-based differences in co...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Werbewirkung
Consumer behaviour
7
India
7
Indien
6
Konsumentenverhalten
6
Einzelhandel
4
Retail trade
4
Women
3
Advertising effects
2
Gender
2
Indian retail
2
Ladengestaltung
2
Motivation
2
Shopper typologies
2
Shopping behaviour
2
Shopping motivation
2
Store design
2
Weibliche Führungskräfte
2
Women managers
2
Advertisements
1
Advertising
1
After-sales service
1
Arbeitszufriedenheit
1
Befragung
1
Bibliometrics
1
Bibliometrie
1
Brand
1
Brand extension
1
Brand image
1
Brand management
1
Career advancement
1
Children
1
Communication
1
Comparison
1
Conflict
1
Consumer behavior
1
Cross-channel effects
1
Cross-country studies
1
Customer service
1
Decision
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Bharadwaj, Apoorva
2
Mehta, Ritu
2
Published in...
All
Decision
1
Journal of retailing and consumer services
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Annihilating or perpetuating the gender stereotype? : an analysis of Indian television advertisements
Bharadwaj, Apoorva
;
Mehta, Ritu
- In:
Decision
44
(
2017
)
3
,
pp. 179-191
Persistent link: https://www.econbiz.de/10011845303
Saved in:
2
Food advertising targeting children in India : analysis and implications
Mehta, Ritu
;
Bharadwaj, Apoorva
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012434357
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
