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Conflict policy and advertising agency-client relations : the problem of competing clients sharing a common agency

Silk, Alvin J. - 2011

Persistent link: https://www.econbiz.de/10009704042

Scale and scope effects on advertising agency costs

Silk, Alvin J.; Berndt, Ernst R. - 1990

Persistent link: https://www.econbiz.de/10000800329

Costs, institutional mobility barriers, and market structure : advertising agencies as multiproduct firms

Silk, Alvin J. - 1994

Persistent link: https://www.econbiz.de/10000904632

Scale and scope effects on advertising agency costs

Silk, Alvin J. - In: Marketing science 12 (1993) 1, pp. 53-72

Persistent link: https://www.econbiz.de/10001152601

Knowledge spillovers and growth in the disagglomeration of the US advertising agency industry

King, Charles; Silk, Alvin J.; Ketelhöhn, Niels - 2002

Persistent link: https://www.econbiz.de/10001764828

Scale and scope economies in the global advertising and marketing services business

Silk, Alvin J.; Berndt, Ernst R. - 2003

Persistent link: https://www.econbiz.de/10001795713

Knowledge spillovers and growth in the disagglomeration of the US advertising-agency industry

King, Charles; Silk, Alvin J.; Ketelhöhn, Niels - In: Journal of economics & management strategy : JEMS 12 (2003) 3, pp. 327-362

Persistent link: https://www.econbiz.de/10001786282

Costs, institutional mobility barriers, and market structure : advertising agencies as multiproduct firms

Silk, Alvin J. - In: Journal of economics & management strategy : JEMS 3 (1994) 3, pp. 437-480

Persistent link: https://www.econbiz.de/10001174696

Cost economies in the global advertising and marketing services business

Silk, Alvin J.; Berndt, Ernst R. - In: The global market : developing a strategy to manage …, (pp. 217-257). 2004

Persistent link: https://www.econbiz.de/10002120167

Concentration Levels in the U.S. Advertising and Marketing Services Industry : Myth vs. Reality

Silk, Alvin J.; King, Charles - 2008

This paper analyzes changes in concentration levels in the U.S. Advertising and Marketing Services (A&MS) industry using publicly released data that have been largely ignored in past discussions of the industrial organization of this industry, namely those available from the U.S. Census Bureau's...

Persistent link: https://www.econbiz.de/10014047185