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Labyrinth of feminine beauty : onnagata in modern Japanese advertising
Minowa, Yuko - In: Journal of historical research in marketing 16 (2024) 4, pp. 392-415
Persistent link: https://www.econbiz.de/10015207247
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Hiraga Gennai : the Renaissance marketer of eighteenth-century Japan
Minowa, Yuko - In: Journal of historical research in marketing 6 (2014) 2, pp. 258-278
Persistent link: https://www.econbiz.de/10010391795
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Social change and gendered gift-giving rituals : a historical analysis of Valentine’s Day in Japan
Minowa, Yuko; Khomenko, Olga; Belk, Russell W. - In: Journal of macromarketing : examining the interactions … 31 (2011) 1, pp. 44-56
Persistent link: https://www.econbiz.de/10008935198
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Gifts and nationalism in wartime Japan
Minowa, Yuko; Belk, Russell W. - In: Journal of macromarketing : examining the interactions … 38 (2018) 3, pp. 298-314
Persistent link: https://www.econbiz.de/10011924384
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Editorial: Remembering female contributors to marketing theory, thought and practice
Tadajewski, Mark; Maclaran, Pauline - In: Journal of historical research in marketing 5 (2013) 3, pp. 260-272
Persistent link: https://www.econbiz.de/10009793493