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Analyzing the use of Web 2.0 for brand awareness and competitive advantage : an empirical study in the Malaysian hospitability industry
Xin, Janice Yan; Ramayah T.; Soto-Acosta, Pedro; Popa, … - In: Information systems management 31 (2014) 2, pp. 96-103
Persistent link: https://www.econbiz.de/10010383211
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SMEs internationalization : the role of product innovation, market intelligence, pricing and marketing communication capabilities as drivers of SMEs' international performance
Falahat, Mohammad; Ramayah T.; Soto-Acosta, Pedro; Lee, … - In: Technological forecasting & social change : an … 152 (2020), pp. 1-7
Persistent link: https://www.econbiz.de/10012234645
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Modelling the effects of institutional support and international knowledge on competitive capabilities and international performance : evidence from an emerging economy
Falahat, Mohammad; Lee, Yan Yin; Ramayah T.; … - In: Journal of international management 26 (2020) 4, pp. 1-11
Persistent link: https://www.econbiz.de/10012495467
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Analysing the importance of international knowledge, orientation, networking and commitment as entrepreneurial culture and market orientation in gaining competitive advantage and international performance
Falahat, Mohammad; Soto-Acosta, Pedro; Ramayah T. - In: International marketing review 39 (2022) 3, pp. 463-481
Persistent link: https://www.econbiz.de/10013396270