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Competitive intelligence, analysis and strategy : creating organisational agility
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Leveraging big data for strategic marketing : a dynamic capabilities model for incumbent firms
Brewis, Claire
;
Dibb, Sally
;
Meadows, Maureen
- In:
Technological forecasting & social change : an …
190
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014438509
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Leadership teams rediscover market analysis in seeking competitive advantage and growth during economic uncertainty
Simkin, Lyndon
;
Dibb, Sally
- In:
Journal of strategic marketing
20
(
2012
)
1
,
pp. 45-54
Persistent link: https://www.econbiz.de/10009510634
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3
Leadership teams rediscover market analysis in seeking competitive advantage and growth during economic uncertainty
Simkin, Lyndon
;
Dibb, Sally
- In:
Competitive intelligence, analysis and strategy : …
,
(pp. 99-108)
.
2013
Persistent link: https://www.econbiz.de/10009680266
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