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Purpose – The purpose of this paper is to give some enlightenments on value innovation in the wine industry and, more specifically in the US wine market, in order to suggest new strategic options to Italian wineries. Design/methodology/approach – After having provided a theoretical framework...
Persistent link: https://www.econbiz.de/10014814065
Purpose – This purpose of this investigation is to compare the perceptions of competitive advantage through cost leadership and differentiation with sustainable practices of wineries from the USA, Italy and Spain. Design/methodology/approach – Data are collected via self-report web-based...
Persistent link: https://www.econbiz.de/10014814451
Persistent link: https://www.econbiz.de/10011477390
Purpose – The purpose of this paper is to investigate innovation practice of small family firms. Top management teams’ styles, their strategic orientations, and perceptions of external environment promote or deter innovation. Design/methodology/approach – Ten Tuscan and ten Californian...
Persistent link: https://www.econbiz.de/10014814090