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Implementing mixed methods research in supply chain management
Golicic, Susan L.; Davis, Donna F. - In: International journal of physical distribution & … 42 (2012) 8/9, pp. 726-741
Persistent link: https://www.econbiz.de/10009671811
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Does marketing research suffer from methods myopia?
Davis, Donna F.; Golicic, Susan L.; Boerstler, Courtney N. - In: Journal of business research : JBR 66 (2013) 9, pp. 1245-1250
Persistent link: https://www.econbiz.de/10009756067
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Benefits and challenges of conducting multiple methods research in marketing
Davis, Donna F.; Golicic, Susan L.; Boerstler, Courtney N. - In: Journal of the Academy of Marketing Science 39 (2011) 3, pp. 467-479
Persistent link: https://www.econbiz.de/10009295481
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Guest editorial: Qualitative research in logistics and supply chain management : beyond the justification for using qualitative methods
Gammelgaard, Britta; Flint, Dan - In: International journal of physical distribution & … 42 (2012) 8/9, pp. 721-725
Persistent link: https://www.econbiz.de/10009671813
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The future of Nordic logistics management research
Gammelgaard, Britta; Vafidis, Dimitrios - In: Northern lights in logistics & supply chain management, (pp. 117-132). 2008
Persistent link: https://www.econbiz.de/10003848389
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A proposal for case study methodology in supply chain integration research
Byrne, Teresa M. McCarthy; Golicic, Susan L. - In: Research methodologies in supply chain management : …, (pp. 251-266). 2005
Persistent link: https://www.econbiz.de/10002968522