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Gendering theory in marketing and consumer research
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Representations of women's active embodiment and men's ritualized visibility in sport
Brace-Govan, Jan
- In:
Marketing theory
10
(
2010
)
4
,
pp. 369-396
Persistent link: https://www.econbiz.de/10008807075
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2
Reframing gender and feminist knowledge construction in marketing and consumer research : missing feminisms and the case of men and masculinities
Hearn, Jeff
;
Hein, Wendy
- In:
Journal of marketing management : MM
31
(
2015
)
15/16
,
pp. 1626-1651
Persistent link: https://www.econbiz.de/10011407818
Saved in:
3
Reframing gender and feminist knowledge construction in marketing and consumer research : missing feminisms and the case of men and masculinities
Hearn, Jeff
;
Hein, Wendy
- In:
Gendering theory in marketing and consumer research
,
(pp. 74-98)
.
2017
Persistent link: https://www.econbiz.de/10011610777
Saved in:
4
Brand narratives, sustainability, and gender : a socio-semiotic approach
Ourahmoune, Nacima
;
Binninger, Anne-Sophie
;
Robert, Isabelle
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
3
,
pp. 313-331
Persistent link: https://www.econbiz.de/10010402638
Saved in:
5
"Revolution is a woman" : the feminisation of the Arab spring
El Jurdi, Hounaida
;
Ourahmoune, Nacima
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
3/4
,
pp. 360-363
Persistent link: https://www.econbiz.de/10012515263
Saved in:
6
Marketing and the missing feminisms : decolonial feminism, and the Arab Spring
Ourahmoune, Nacima
;
El Jurdi, Hounaida
- In:
The Routledge companion to marketing and feminism
,
(pp. 257-267)
.
2022
Persistent link: https://www.econbiz.de/10014474355
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