"After years of maximizing profits, corporate social responsibility has entered the mainstream, but what does this really mean and what does it take to run a successful purpose-driven business? Harvard Business School's lead authority on socially responsible enterprises profiles fourteen...

Scent and Paris -- How do I look? -- Cleanliness and civilization -- Beauty amid war and Depression -- The television age -- Global ambitions meet local markets -- The uncertain identity of beauty -- Challenges from new quarters -- Globalization and tribalization

This working paper integrates the role of entrepreneurship and firms into debates on why Asia, Latin America and Africa was slow to catch up with the West following the Industrial Revolution and the advent of modern economic growth. It argues that the currently dominant explanations, which focus...