Electronic cigarettes are a less harmful alternative to combustible cigarettes. We analyze data on e-cigarette choices in an online experimental market. Our data and mixed logit model capture two sources of consumer optimization errors: over-estimates of the relative risks of e-cigarettes; and...

Heated tobacco products (HTPs), a harm reducing cigarette alternative, gained popularity over the past decade and appear to have contributed significantly to the reduction of smoking in Japan. While the increased popularity of HTPs suggests a consumer preference for cigarette alternatives, there...

Requiring graphic warning labels (GWLs) on cigarette packaging has become a highly contentious unresolved legal battle. The constitutionality depends, in part, on the likely impact of GWLs on smoking decisions, and whether they generate knowledge as opposed to emotional reactions against...

We study the impact of new information on people's perceptions of the risks of e-cigarettes. In September 2019 the U.S. experienced an outbreak of e-cigarette, or vaping, associated lung injuries (EVALI). The EVALI outbreak created an information shock, which was followed by additional new...

Electronic cigarettes show potential to reduce the harms from smoking combustible tobacco, but there is uncertainty about the long-term health consequences. We replicate and extend the study by Bhatta and Glantz (20192), which reports longitudinal statistical associations between e-cigarette use...