In the dynamic world where entrepreneurs compete internationally due to globalization, business decisions are very hard to execute for local entrepreneurs especially when determining sales price for the products. In Indonesia, Asean China Free Trade Agreement (ACFTA), the free trade agreement...

Entrepreneurship has been regarded as one of the important factors that support growth and socioeconomic development of a country because it can provides so many jobs, which ultimately will improve the welfare state and competitive advantage (Zahra, 1999). Prior studies have been conducted...