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Run again another day : the role of consumer characteristics and satisfaction in repeat consumption of a sport-related experience product
Baker, Bradley J.; Jordan, Jeremy S.; Funk, Daniel C. - In: Journal of sport management : the official journal of … 32 (2018) 1, pp. 38-52
Persistent link: https://www.econbiz.de/10011789921
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eSport vs. sport : a comparison of spectator motives
Pizzo, Anthony D.; Baker, Bradley J.; Na, Sangwon; Lee, … - In: Sport marketing quarterly : preferred journal of the … 27 (2018) 2, pp. 108-123
Persistent link: https://www.econbiz.de/10012173521
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Running recession : a trend analysis of running involvement and runner characteristics to understand declining participation
Kennedy, Heather; Baker, Bradley J.; Jordan, Jeremy S.; … - In: Journal of sport management : the official journal of … 33 (2019) 3, pp. 215-228
Persistent link: https://www.econbiz.de/10012099519
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Solving the athleisure myth : a means-end chain analysis of female activewear consumption
Zhou, Xiaochen; Funk, Daniel C.; Lu, Lu; Kunkel, Thilo - In: Journal of sport management : the official journal of … 35 (2021) 1, pp. 81-93
Persistent link: https://www.econbiz.de/10012598854
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Cross-cultural comparison of satellite fanship : a consumer culture theory perspective
Su, Yiran; Zhou, Xiaochen; Funk, Daniel C.; Daniels, Jason - In: Journal of sport management : the official journal of … 39 (2025) 1, pp. 28-40
Persistent link: https://www.econbiz.de/10015330122
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Remapping the sport brandscape : a structured review and future direction for sport brand research
Baker, Bradley J.; Kunkel, Thilo; Doyle, Jason P.; Su, Yiran - In: Journal of sport management : the official journal of … 36 (2022) 3, pp. 251-264
Persistent link: https://www.econbiz.de/10013255808