POTECEA, Valeriu; CEBUC, Georgiana - In: The Annals of the "Stefan cel Mare" University of … 10 (2010) Special, pp. 157-161
To face competition, companies must have innovations. No longer an issue whether we should have or not innovations, but a condition that must be created to establish an effective innovation management. Great companies put under pressure of international competition have instruments for the...