//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"marketing"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Choosing the best competition...
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
marketing
Marketing
3,786
Marketing management
1,011
Marketingmanagement
1,011
Consumer behaviour
702
Konsumentenverhalten
702
USA
511
United States
510
Theory
430
Theorie
426
Relationship marketing
299
Beziehungsmarketing
297
Markenführung
296
Brand management
294
Agricultural economics
284
Agrarökonomik
275
Marketing theory
250
Marketingtheorie
248
Online-Marketing
244
Internet marketing
243
Firm performance
226
Unternehmenserfolg
225
Innovation
219
Social Web
201
Social web
201
Advertising
196
SME
196
KMU
195
Werbung
195
Bibliometrics
189
Bibliometrie
189
Market research
186
Marktforschung
185
Entrepreneurship
172
Entrepreneurship approach
166
Welt
132
World
132
Brand image
129
Business start-up
129
Markenimage
129
more ...
less ...
Online availability
All
Undetermined
422
Free
144
Type of publication
All
Article
808
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
808
Working Paper
52
Article
49
Graue Literatur
42
Non-commercial literature
42
Arbeitspapier
30
Thesis
21
Aufsatz im Buch
19
Book section
19
Congress Report
19
Conference paper
10
Konferenzbeitrag
10
Aufsatzsammlung
9
Hochschulschrift
5
Conference Paper
4
Konferenzschrift
4
Collection of articles of several authors
2
Report
2
Sammelwerk
2
Amtliche Publikation
1
Amtsdruckschrift
1
Audio- / visual Ressource
1
Book Part
1
Case Study
1
Collection of articles written by one author
1
Doctoral Thesis
1
Government document
1
Nachruf
1
Proceedings
1
Research Report
1
Sammlung
1
more ...
less ...
Language
All
English
775
Spanish
18
French
6
German
4
Polish
2
Serbian
2
Kazakh
1
more ...
less ...
Author
All
Eckhardt, Giana M.
5
Katsonis, Nikolaos
5
Lim, Weng Marc
4
Cant, Michael C.
3
Costa, Renato J. Lopes da
3
Dias, Álvaro Lopes
3
O'Reilly, Norm
3
Pandey, Neeraj
3
Patsiaouras, Georgios
3
Pereira, Leandro
3
Rauschnabel, Philipp A.
3
Saren, Michael
3
Sfakianakis, Michael
3
Thrassou, Alkis
3
Topaloğlu, Hüseyin
3
Vrontis, Demetris
3
Woodside, Arch G.
3
Abdullahi, Shafiu Ibrahim
2
Aggarwal, Himanshu
2
Akopova, Elena Sergeevna
2
Akrout, Houcine
2
Algumzi, Areej
2
Aschemann-Witzel, Jessica
2
Atik, Deniz
2
Azadi, Hossein
2
Baccarella, Christian V.
2
Bajrami, Hykmete
2
Baker, Bradley J.
2
Baker, David S.
2
Bal, Anjali S.
2
Barnes, Victoria
2
Belk, Russell W.
2
Benton, Raymond
2
Bhargava, Hemant K.
2
Boer, Arnoud V. den
2
Boo, Chanil
2
Buckley, Ralf
2
Buhalis, Dimitrios
2
Chan, Tat
2
Clark, Melissa N.
2
more ...
less ...
Published in...
All
Management science : journal of the Institute for Operations Research and the Management Sciences
51
International journal of consumer studies
13
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
13
Journal of marketing education : JME
12
Journal of marketing management : MM
12
Journal of travel and tourism marketing
11
International journal of internet marketing and advertising : IJIMA
10
International journal of technology marketing : IJTMkt
10
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
10
Journal of strategic marketing
10
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
9
Business history
9
Health marketing quarterly
9
Journal of marketing management : JMM ; journal of the Academy of Marketing
9
Marketing theory
9
Verslas : teorija ir praktika : Vilniaus Gedimino Technikos Universiteto mokslo žurnalas
9
Cogent business & management
8
International journal of sport management and marketing : IJSMM
8
Journal of food products marketing
8
Journal of macromarketing
8
Journal of sport management : the official journal of the North American Society of Sport Management
8
Operations research
8
Problems and perspectives in management : PPM ; international research journal
8
European research studies
7
Journal of macromarketing : examining the interactions among markets, marketing, and society
7
Journal of nonprofit & public sector marketing
7
Marketing i menedžment innovacij : m&mi
7
Psychology & marketing
7
Annales Universitatis Mariae Curie-Skłodowska / H
6
European journal of international management : EJIM
6
International journal of arts management
6
International journal of business excellence
6
International journal of business information systems : IJBIS
6
International journal of islamic marketing and branding
6
Journal of education for business
6
Journal of international food & agribusiness marketing
6
Journal of internet commerce
6
Journal of marketing for higher education
6
Journal of promotion management : innovations in planning and applied research
6
Journal of risk and financial management : JRFM
6
more ...
less ...
Source
All
ECONIS (ZBW)
808
Showing
1
-
10
of
808
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Alignment of effort : recruitment into undergraduate agricultural and applied economics programs
Espey, Molly
;
Boys, Kathryn A.
- In:
Journal of agricultural and applied economics : JAEE
47
(
2015
)
3
,
pp. 382-410
Persistent link: https://www.econbiz.de/10011618047
Saved in:
2
A conceptual study on psychology of colour in
marketing
and branding
Gopikrishna, Ravikanti
;
Kumar, Montosh
- In:
International journal of economic research
12
(
2015
)
2
,
pp. 501-505
Persistent link: https://www.econbiz.de/10011419858
Saved in:
3
What goes around comes around : the impact of
marketing
alliances on firm risk and the moderating role of network density
Thomaz, Felipe
;
Swaminathan, Vanitha
- In:
Journal of marketing
79
(
2015
)
5
,
pp. 63-79
Persistent link: https://www.econbiz.de/10011372421
Saved in:
4
Pre-school children and
marketing
communications
Preston, Christopher
- In:
International journal of consumer studies
40
(
2016
)
5
,
pp. 618-623
Persistent link: https://www.econbiz.de/10011620158
Saved in:
5
Introduction to the special issue : religion and macromarketing
Benton, Raymond
- In:
Journal of macromarketing : examining the interactions …
36
(
2016
)
4
,
pp. 373-376
Persistent link: https://www.econbiz.de/10011623700
Saved in:
6
A neo-Schumpeterian perspective of innovation, entrepreneurship and entrepreneurial
marketing
in the age of digitisation
Pattinson, Hugh M.
- In:
International journal of business environment : IJBE
8
(
2016
)
2
,
pp. 87-104
Persistent link: https://www.econbiz.de/10011624586
Saved in:
7
Marketing
as mystification
Dholakia, Nikhilesh
- In:
Marketing theory
16
(
2016
)
3
,
pp. 401
Persistent link: https://www.econbiz.de/10011613593
Saved in:
8
Marketing
novel fruit products : evidence for diverging
marketing
effects across different products and different countries
Riet, Jonathan van 't
;
Onwezen, Marleen C.
;
Bartels, Jos
; …
- In:
Journal of food products marketing
22
(
2016
)
3
,
pp. 332-349
Persistent link: https://www.econbiz.de/10011561227
Saved in:
9
Reflections on jazz training and
marketing
education : what makes a great teacher?
Holbrook, Morris B.
- In:
Marketing theory
16
(
2016
)
4
,
pp. 429-444
Persistent link: https://www.econbiz.de/10011645938
Saved in:
10
"Elephants can't gallop" : performativity, knowledge and power in the market for lay-investing
Roscoe, Philip
- In:
Journal of marketing management : MM
31
(
2015
)
1/2
,
pp. 193-218
Persistent link: https://www.econbiz.de/10010511364
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->