Showing 1 - 4 of 4
Sport talent and popularity are major assets on which some businesses develop their economic activities. Professional football is one of the markets that, being among the principal industries of entertainment, depend on the skills of players. This paper uses media value ratings to appraise the...
Persistent link: https://www.econbiz.de/10011500013
Given the economic and commercial implications of sports, the media value of players and teams is considered a major asset in professional sports businesses. This paper aims to assess the economic value of intangible assets in the tennis industry. In order to rank the media value of professional...
Persistent link: https://www.econbiz.de/10010681404
Given the economic and commercial implications of sports, the media value of players and teams is considered a major asset in professional sports businesses. This paper aims to assess the economic value of intangible assets in the tennis industry. In order to rank the media value of professional...
Persistent link: https://www.econbiz.de/10010699704
Sport talent and popularity are major assets on which some businesses develop their economic activities. Professional football is one of the markets that, being among the principal industries of entertainment, depend on the skills of players. This paper uses media value ratings to appraise the...
Persistent link: https://www.econbiz.de/10011499747