Perceptual maps have been used for decades by market researchers to illuminate them about the similarity between brands in terms of a set of attributes, to position consumers relative to brands in terms of their preferences, or to study how demographic and psychometric variables relate to...

We construct a weighted Euclidean distance that approximates any distance or dissimilarity measure between individuals that is based on a rectangular cases-by-variables data matrix. In contrast to regular multidimensional scaling methods for dissimilarity data, the method leads to biplots of...

Graphical displays which show inter--sample distances are important for the interpretation and presentation of multivariate data. Except when the displays are two--dimensional, however, they are often difficult to visualize as a whole. A device, based on multidimensional unfolding, is described...

Subcompositional coherence is a fundamental property of Aitchison’s approach to compositional data analysis, and is the principal justification for using ratios of components. We maintain, however, that lack of subcompositional coherence, that is incoherence, can be measured in an attempt to...

We construct a weighted Euclidean distance that approximates any distance or dissimilarity measure between individuals that is based on a rectangular cases-by-variables data matrix. In contrast to regular multidimensional scaling methods for dissimilarity data, the method leads to biplots of...

Er is een steeds sterkere tendens om onderzoeksgegevens te visualiseren in plaats van in tabellen weer te geven. Een belangrijk voordeel van visualisatie is dat de resultaten vaak direct duidelijk en eenvoudig te interpreteren zijn. Zo kan met behulp van meerdimensionele schaling de samenhang...

Er is een steeds sterkere tendens om onderzoeksgegevens te visualiseren in plaats van in tabellen weer te geven. Een belangrijk voordeel van visualisatie is dat de resultaten vaak direct duidelijk en eenvoudig te interpreteren zijn. Zo kan met behulp van meerdimensionele schaling de samenhang...

I describe and illustrate the use of multidimensional scaling methods for visualizing social networks in Stata. The procedure is implemented in the netplot command. I discuss limitations of the approach and sketch possibilities for improvement. Copyright 2011 by StataCorp LP.