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Expectation Gaps and Halo-Effects in Organic Food Positioning: Characteristics of Organic Food from a Consumer’s Point of View
Meyer-Höfer, Marie von; Nitzko, Sina; Spiller, Achim - Institut für Agrarökonomie, Georg-August-Universität … - 2013
Despite the different levels of maturity of organic markets among the member states of the European Union (EU), the European organic food market is continuously growing. In the EU this production method is regulated according to the Council Regulation (EC) 834/2007 (EC 834/07). All products...
Persistent link: https://www.econbiz.de/10011069601
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Expectation gaps and halo-effects in organic food positioning : characteristics of organic food from a consumer's point of view
Meyer-Höfer, Marie von; Nitzko, Sina; Spiller, Achim - 2013
Despite the different levels of maturity of organic markets among the member states of the European Union (EU), the European organic food market is continuously growing. In the EU this production method is regulated according to the Council Regulation (EC) 834/2007 (EC 834/07). All products...
Persistent link: https://www.econbiz.de/10010235098
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Expectation Gaps and Halo-Effects in Organic Food Positioning: Characteristics of Organic Food from a Consumer’s Point of View
von Meyer-Höfer, Marie; Nitzko, Sina; Spiller, Achim - 2013
Despite the different levels of maturity of organic markets among the member states of the European Union (EU), the European organic food market is continuously growing. In the EU this production method is regulated according to the Council Regulation (EC) 834/2007 (EC 834/07). All products...
Persistent link: https://www.econbiz.de/10010330059