Manufacturing has long been regarded as a primary engine of growth and economic development in developed countries, even as the rise of the service sector and deindustrialization have become increasingly prevalent since the 1970s. Despite these shifts, the manufacturing sector remains a...

Since February 2022, a new phase of the war between Russia and Ukraine has begun. Apart from the direct consequences for Russia and Ukraine, all post-Soviet countries are affected, as Western sanctions against Russia significantly limit the economic development and cooperation prospects of the...

Social media marketing allows businesses to reach a wide audience and encourage direct interaction between brands and consumers, facilitating two-way communication and relationship building. This approach not only lowers the overall cost of marketing through advanced targeting capabilities, but...