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The impact of CRM components system on customer retention in the telecom industry : a case of Y-Telecom in Yemen

Alhakimi, Wail; Ghaleb, Abdulsalam - In: Middle East journal of management : MEJM 6 (2019) 4, pp. 378-409

Persistent link: https://www.econbiz.de/10012111773

Digitalization in container shipping : do perception and satisfaction regarding digital products in a non-technology industry affect overall customer loyalty?

Balci, Gökcay - In: Technological forecasting & social change : an … 172 (2021), pp. 1-11

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The influence of digital influencer, e-WOM and information quality on customer repurchase intention toward online shop in e-marketplace during pandemic COVID-19 : the mediation eff...

Wandoko, Wanda; Panggati, Ignatius Enda - In: Journal of relationship marketing : innovations and … 21 (2022) 2, pp. 148-167

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Transformative value co-creation with older customers in e-services : exploring the influence of customer participation on appreciation of digital affordances and well-being

Zhang, Yu; Su, Jiafu; Guo, Honggui; Lee, Jeoung Yul; … - In: Journal of retailing and consumer services 67 (2022), pp. 1-13

Persistent link: https://www.econbiz.de/10013364473

Shared Servicespace : arbeits- und akteursorientierte Gestaltung computerunterstützter Kundeninteraktion

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The effect of customer empowerment and customer engagement on marketing performance : the mediating effect of brand community membership

Anber Abraheem Shlash Mohammad - In: Verslas : teorija ir praktika : Vilniaus Gedimino … 21 (2020) 1, pp. 30-38

This study aimed at examining the mediating role of brand Community membership on the effect of customer empowerment and customer engagement on marketing performance. The population of the study contained students of universities in the North Region of Jordan. A total of 1320 questionnaires were...

Persistent link: https://www.econbiz.de/10012221786

Positive customer churn : an application to online dating

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Consumers' relationships with brands and brand communities - the multifaceted roles of identification and satisfaction

Popp, Bastian; Woratschek, Herbert - In: Journal of retailing and consumer services 35 (2017), pp. 46-56

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How can social networking sites help build customer loyalty? : an empirical investigation

Chang, Chun-Ming; Hsu, Meng-Hsiang; Lee, Yi-Jung - In: Total quality management & business excellence : an … 27 (2016) 1/2, pp. 111-123

Persistent link: https://www.econbiz.de/10011555102

Affective commitment and customer loyalty in crowdsourcing : antecedents, interdependencies, and practical implications

Schulten, Matthias Bernhard; Schaefer, Fabian - In: The international review of retail, distribution and … 25 (2015) 5, pp. 516-528

Persistent link: https://www.econbiz.de/10011534176

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