Many companies have been and are implementing diversification to take advantage of capital, reduce risks, and increase revenue for enterprises. At the same time, government support is considered to have positive implications for companies. This study was conducted to assess the impact of...

The use of digital resources through digital marketing is an option to be able to reach customers, build interactions with customers in real time and finally achieve customer satisfaction. This research intends to determine the influence of entrepreneurial marketing through digital marketing...

The study investigates the effects of financial accounting services on SMEs' financial performance. The agency theory was used in the research. The study used a quantitative strategy and a survey method to acquire the essential data for the project. The study used a sample of 320 SMEs to carry...

This study investigates the effect of open innovation on firm performance through different types of innovation, namely, product, service, and process innovation. Set in the context of the small and medium enterprise (SME) sector, the study examines SME capabilities obtained from outbound and...