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"This book provides undergraduate business students and introductory graduate students with the fundamental concepts and tools needed to understand the emerging role of business analytics in organizations, to apply basic business analytics tools in a spread-sheet environment, and to communicate...
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PART 1. Organizations, Management, and the Networked Enterprise -- Information Systems in Global Business Today -- Global E business and Collaboration -- Information Systems, Organizations, and Strategy -- Ethical and Social Issues in Information Systems -- PART 2. Information Technology...
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"Most information systems textbooks overwhelm business students with overly technical information they may not need in their careers. This textbook takes a new approach to the required information systems course for business majors. For each topic covered, the text highlights key "Take-Aways"...
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