Brand related concepts in the business-to-business sector have received little attention. Nevertheless recent research … has shown that brand equity exists in business-to-business markets. Thus, brand-building investments in this sector may be … worthwhile. Moreover, the brand loyalty concept appears to be relevant to the business-to-business sector. But little attention …

It is a well documented fact that there are few women in top executive positions in business organizations. In this … annual rankings generated by credible business publications, and a case study analysis, this research examines trends and … novel research methodology to answer an oft-asked business question, what makes organizations successful? Both the dependent …

This research project began with the objective of obtaining a deeper understanding of the conduct of business on the … Internet. Research regarding the overall performance of business on the Web has been limited due to several constraining … factors. Firstly, the shear size, volume, and perceived complexity of business on the Web made it an imposing target for …

as the drivers of customer satisfaction and customer loyalty. These issues are critical to the long-term business success … research shows there are four key issues that service providers must consider to maintain good business relationships with …

-personal knowledge transferring (IKT). This model sets the foundation for future research and also for applying PKM in the business environment e ….g. business process management.This research has made significant contributions with implications to both theory and practice, in …