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Marketing researchers may be confronted with biases when estimating response coefficients of multiplicative promotion models based on linearly aggregated data. This paper demonstrates how to recover the parameters obtained with data which are aggregated in a compatible way with such models. It...
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between 2010 and 2014 in Belgium. To do so, we use panel data from the two waves of the Household Finance and Consumption …This paper investigates the potentially non-linear relation between households' indebtedness and their consumption … Survey. Unlike previous studies, we find a negative effect of households' indebtedness on their consumption, even in the …
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