Similar Search Results

Licensing and price competition in tied-goods markets : an application to the single-serve coffee system industry

Chintagunta, Pradeep K.; Qin, Marco Shaojun; Vitorino, … - In: Marketing science 37 (2018) 6, pp. 883-911

Persistent link: https://www.econbiz.de/10011966221

Drinking through good times and bad : the role of consumer differences

Joo, Hailey Hayeon; Kim, Minki; Lee, Jungmin; … - In: Journal of marketing research 58 (2021) 4, pp. 721-741

Persistent link: https://www.econbiz.de/10012593939

Marketing-mix response across retail formats : the role of shopping trip types

Jindal, Pranav; Zhu, Ting; Chintagunta, Pradeep K.; … - In: Journal of marketing 84 (2020) 2, pp. 114-132

Persistent link: https://www.econbiz.de/10012176579

Consumer response to Chapter 11 bankruptcy : negative demand spillover to competitors

Ozturk, O. Cem; Chintagunta, Pradeep K.; Venkataraman, … - In: Marketing science 38 (2019) 2, pp. 296-316

Persistent link: https://www.econbiz.de/10012022544

Effects of pharmaceutical price regulation : evidence from India

Jaikumar, Saravana; Chintagunta, Pradeep K.; Sahay, Arvind - 2020

Persistent link: https://www.econbiz.de/10012167022

Capital market returns to new product development success : informational effects on product market advertising

Park, Kyung M.; Chintagunta, Pradeep K.; Suk, Inho - In: Journal of marketing research 56 (2019) 1, pp. 37-56

Persistent link: https://www.econbiz.de/10012170831

Search and learning at a daily deals website

Hu, Mantian; Dang, Chu; Chintagunta, Pradeep K. - In: Marketing science 38 (2019) 4, pp. 609-642

Persistent link: https://www.econbiz.de/10012059805

Leveraging patients' social networks to overcome tuberculosis underdetection : a field experiment in India

Goldberg, Jessica; Macis, Mario; Chintagunta, Pradeep K. - 2018

Peer referrals are a common strategy for addressing asymmetric information in contexts such as the labor market. They could be especially valuable for increasing testing and treatment of infectious diseases, where peers may have advantages over health workers in both identifying new patients and...

Persistent link: https://www.econbiz.de/10011949070

Price uncertainty and market power in retail gasoline : the case of an Italian highway

Rossi, Federico; Chintagunta, Pradeep K. - In: Marketing science 37 (2018) 5, pp. 753-770

Persistent link: https://www.econbiz.de/10011951259

Commercial success through commercials? : advertising and pay-tv operators

Yang, Joonhyuk; Lee, Jung Youn; Chintagunta, Pradeep K. - In: Journal of marketing research 58 (2021) 5, pp. 925-947

Persistent link: https://www.econbiz.de/10012662071