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Purpose: six sigma has been embraced by the service sector and is receiving increasing attention within both academe and practice. Many organisations are operating in a dynamic competitive environment and experiencing increasing competition. As a result organisations in the service sector are...
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A mixed-method research approach underpinned exploration of antecedents of strategies adopted by Taiwanese small mediumsized enterprises in the clothing and textiles industry to counter the negative economic effect of globalisation and the increasing competitive threat of lower-cost Chinese...
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Purpose – The purpose of this paper is to use principles from Tzu's The Art of War to develop a conceptual framework for the exploration of brand persuasion and the manufacturing of consumer consent and consumption. Design/methodology/approach – The conceptual framework is based upon formal...
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Taking a broad overview, this paper explores recent evidence on flood forecasting, warning communication and public warning response in Europe between 1995 and 2010. Key flood warning chain deficiencies are identified together with the effect these deficiencies have on flood warning...
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