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The economic relationship between service quality and market protection for regulated household-goods moving

Morash, Edward A. - In: Journal of economics & business 37 (1985) 2, pp. 123-140

Persistent link: https://www.econbiz.de/10003634410

The Integration of Marketing Flows in Channels of Distribution

Bowersox, Donald J.; Morash, Edward A. - In: European Journal of Marketing 23 (1989) 2, pp. 58-67

A long‐standing and important concept in marketing is the existence of flows in the channel of distribution. Various channel strategies related to flow separation, postponement, and acceleration have been described separately in different parts of the marketing literature. This article...

Persistent link: https://www.econbiz.de/10014724669

Comparing objective service failures and subjective complaints : An investigation of domino and halo effects

Halstead, Diane; Morash, Edward A.; Ozment, John - In: Journal of Business Research 36 (1996) 2, pp. 107-115

Persistent link: https://www.econbiz.de/10005465766

Supply Chain Strategies, Capabilities, and Performance

Morash, Edward A. - In: Transportation journal 41 (2001) 1, pp. 37-54

Persistent link: https://www.econbiz.de/10006696040

The Role of Transportation Capabilities in International Supply Chain Management

Morash, Edward A.; Clinton, Steven R. - In: Transportation journal 36 (1997) 3, pp. 5-17

Persistent link: https://www.econbiz.de/10006703048

The Strategic Use of Transportation Time and Reliability for Competitive Advantage

Morash, Edward A.; Ozment, John - In: Transportation journal 36 (1996) 2, pp. 35-46

Persistent link: https://www.econbiz.de/10006705644

Comparing Objective Service Failures and Subjective Complaints: An Investigation of Domino and Halo Effects

Halstead, Diane; Morash, Edward A.; Ozment, John - In: Journal of business research : JBR 36 (1996) 2, pp. 107-116

Persistent link: https://www.econbiz.de/10006737567

Toward Management of Transportation Service Quality

Morash, Edward A.; Ozment, John - In: The logistics and transportation review 30 (1994) 2, pp. 115-140

Persistent link: https://www.econbiz.de/10006535850

The Augmented Service Offering for Perceived and Actual Service Quality

Ozment, John; Morash, Edward A. - In: Journal of the Academy of Marketing Science 22 (1994) 4, pp. 352-363

Persistent link: https://www.econbiz.de/10006155364

Boundary-spanning interfaces between logistics, production, marketing and new product development

Morash, Edward A.; Dröge, Cornelia; Vickery, Shawnee - In: International journal of physical distribution & … 27 (1997) 5-6, pp. 350

Persistent link: https://www.econbiz.de/10005982981