In times of digitalization, firms increasingly need to form alliances due to the higher complexity and greater dynamics of markets. Digital innovation poses challenges for established institutions (e.g., banks) in adapting to changing rules that are set by new competitors and higher customer...

Background The automotive world is on the threshold of a new era. Manufacturers are transforming themselves into suppliers of mobility services. Fundamentals for the transformation are customer processes combined with connectivity driven by the Internet of Things. Mobile payment serves as an...

Titel -- Vorwort -- Inhaltsverzeichnis -- Herausgeber -- Autorenverzeichnis -- Strategien -- #DigitAAAHlisierung - eine persönlich-kritische Würdigung in vier Thesen -- 1 Einleitung -- 2 Dimensionen der Digitalisierung -- 2.1 Dimension Verwaltung -- 2.2 Dimension Verkauf -- 2.3 Dimension...