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Alderson, Wroe; Shapiro, Stanley J. - In: Business Horizons 6 (1963) 2, pp. 53-62

Persistent link: https://www.econbiz.de/10005354283

Alderson, Wroe; Shapiro, Stanley J. - In: Business horizons 6 (1963) 2, pp. 53-62

Persistent link: https://www.econbiz.de/10001813595

Alderson, Wroe; Shapiro, Stanley J. - In: Theory in marketing, (pp. 190-212). 1964

Persistent link: https://www.econbiz.de/10001813751

Alderson, Wroe (ed.); Shapiro, Stanley J. (ed.) - 1963

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Cox, Reavis (contributor); Alderson, Wroe (contributor); … - 1964 - 1. print

Persistent link: https://www.econbiz.de/10000674815

Alderson, Wroe; Terpstra, Vern; Shapiro, Stanley J. - 1965

Persistent link: https://www.econbiz.de/10000622628

Shapiro, Stanley J. - In: Journal of historical research in marketing 5 (2013) 2, pp. 244-252

Persistent link: https://www.econbiz.de/10009758432

Alderson, Wroe - 2008

Persistent link: https://www.econbiz.de/10003643994

Alderson, Wroe - In: A twenty-first century guide to Aldersonian marketing …, (pp. 61-73). 2006

Persistent link: https://www.econbiz.de/10003279559

Alderson, Wroe - In: A twenty-first century guide to Aldersonian marketing …, (pp. 75-94). 2006

Persistent link: https://www.econbiz.de/10003279570