The research concludes that leadership, teamwork and group dynamics are requirements of organisational flexibility in Britain over the medium‐term future. It proposes a test on the dual link between group dynamics and leadership, and on how each nurtures the other.

Using the Irish data from the Price Waterhouse Cranfield Project on International Strategic Human Resource Management, examines developments in flexible working practices in the Republic of Ireland. Reviews relevant literature and presents an overview of the Irish labour market context. The...

Among the problems of the in‐bond ( maquiladora ) assembly plants in Mexico, voluntary turnover is a complex phenomenon, difficult to assess and solve. Although caused by several factors, previous research has demonstrated that social, labour, organizational and cultural variables are closely...

Purpose The purpose of this paper is to investigate diversity of marketing practices of firms operating in the same environment, by identifying how management perception and business strategy (BS) fits with the choice of the marketing practice. Design/methodology/approach A model was developed...

Purpose This paper aims to suggest the framework of shared management, which comprises six major principles. These principles indicate that essential strategy guidelines of firms have been transformed. Design/methodology/approach This is a conceptual paper, which draws on recent management...

Purpose – The purpose of this paper is to examine how security-related issues affect business in an integrated economic space. North America is an interesting case, as Canada and the USA have historically been highly integrated economies. Design/methodology/approach – Research that focuses...

Purpose The purpose of this paper is to explore and illustrate how organizations may use online communities strategically to adapt to a changing business environment, specifically from a dynamic capabilities perspective. Design/methodology/approach The paper presents empirical evidence from...

The Acquired Immune Deficiency Syndrome (AIDS) has had a catastrophic impact on humanity. Presents the African experience to illustrate what can happen if the threat is not prevented. Presents AIDS statistics to show the current status of the threat, and discusses prospects for a cure. Explains...

Examines branding strategies in the light of the debate about whether brands should be included on balance sheets. Discusses the factors involved in the creation of successful brands and how brands work. Concludes that there are four levers for developing successful brands: quality, service,...

Strategic management theory differentiates between enterprise, corporate, business, functional and operational strategy. Corporate communication strategy is conceptualised as a functional strategy, providing focus and direction to the corporate communication function. Acting as a framework for...