Similar Search Results

Market segmentation : an application to the Schist Village tourism destinations

Paço, Arminda; Martinho, Manuel - In: Market : review for marketing theory and practice 29 (2017) 2, pp. 205-218

Persistent link: https://www.econbiz.de/10011809206

Tale of two cities' collaborative tourism marketing : towards a theory of destination stakeholder assessment

D'Angella, Francesca; Go, Frank M. - In: Tourism management : research, policies, practice 30 (2009) 3, pp. 429-440

Persistent link: https://www.econbiz.de/10003838425

Hyperlink network analysis of a tourism destination

Raisi, Hossein; Baggio, Rodolfo; Barratt-Pugh, Llandis; … - In: Journal of travel research : a quarterly publication of … 57 (2018) 5, pp. 671-686

Persistent link: https://www.econbiz.de/10011915525

The impact of stakeholder market orientation on sustainability performance at tourism destinations

Tsetse, Ernest Kafui Kwasi; Mahmoud, Mahmoud Abdulai; … - In: Management research review 45 (2022) 7, pp. 929-955

Persistent link: https://www.econbiz.de/10013286057

Destination governance : using corporate governance theories as a foundation for effective destination management

Beritelli, Pietro; Bieger, Thomas; Laesser, Christian - In: Journal of travel research : a quarterly publication of … 46 (2007) 1, pp. 96-107

Persistent link: https://www.econbiz.de/10003566729

Special issue: destination promotion

Fesenmaier, Daniel R. (contributor) - 2007

Persistent link: https://www.econbiz.de/10003566747

Market-oriented destination marketing : an operationalization

Line, Nathaniel D.; Wang, Youcheng - In: Journal of travel research : a quarterly publication of … 56 (2017) 1, pp. 122-135

Persistent link: https://www.econbiz.de/10011636794

Unlocking the magic in successful tourism destination marketing : the role of sensing capability

Murray, Noel; Lynch, Patrick; Foley, Anthony - In: Journal of marketing management : MM 32 (2016) 9/10, pp. 877-899

Persistent link: https://www.econbiz.de/10011612532

Social media influencer marketing in the promotion of tourist destinations

Pettersen-Sobczyk, Monika - In: European research studies 26 (2023) 4, pp. 585-594

Persistent link: https://www.econbiz.de/10014532159

Destination marketing and management : theories and applications

Wang, Youcheng (contributor); Pizam, Abraham (contributor) - 2011 - Online-Ausg.

Most tourism activities take place at a destination, and destination serves as a fundamental unit of analysis in any modelling of the tourism system. However, destination marketing and management is a complex subject that requires a comprehensive, holistic and systematic approach. From the...

Persistent link: https://www.econbiz.de/10012683402