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Childhood memories affecting brand loyalty and consumption behaviour among adult consumers

Rajagopal - In: International journal of business innovation and … 23 (2020) 3, pp. 400-420

Persistent link: https://www.econbiz.de/10012507075

Facilities planning in retailing and value generation among urban consumers

Rajagopal - In: International journal of electronic marketing and … 12 (2021) 2, pp. 196-213

Persistent link: https://www.econbiz.de/10012509425

Consumption of organic food products in Latin America : role of knowledge and emotions among women consumers

Rajagopal - In: International journal of business innovation and … 26 (2021) 4, pp. 406-423

Persistent link: https://www.econbiz.de/10012798588

Sustainable businesses in developing economies : socio-economic and governance perspectives

Rajagopal - 2021

Persistent link: https://www.econbiz.de/10012293558

Impact of retailing technology during business shutdown

Rajagopal - In: Marketing intelligence & planning 40 (2022) 4, pp. 441-459

Persistent link: https://www.econbiz.de/10013393441

Inferiority feeling and conspicuous buying behaviour : analysing quality of life concerns among consumers in Mexico

Rajagopal - In: International journal of productivity and quality … 35 (2022) 2, pp. 171-192

Persistent link: https://www.econbiz.de/10013093198

Editorial: business transformation, growth, and competitiveness : the paradigm shift

Rajagopal - In: International journal of business competition and … 7 (2021) 4, pp. 285-287

Persistent link: https://www.econbiz.de/10013198035

Innovative business projects : breaking complexities, building performance: Fundamentals and Project Environment

Rajagopal - 2017 - First edition

This book examines and emphasizes the project design and operations process across the business cultures, the requirements to carry business projects successfully and implement the project plans carefully. One of the core arguments this book presents is that the right decisions support planning...

Persistent link: https://www.econbiz.de/10012683694

Dynamics of agricultural marketing in tribal India

Rajagopal - 1986

Persistent link: https://www.econbiz.de/10000780677

Planning for rural development administration

Sharma, Aruna; Rajagopal - 1995

Persistent link: https://www.econbiz.de/10000918844