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Chinese "Little Emperor", cult...
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Consumer behaviour
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China
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Kulturelle Identität
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118
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Fam, Kim-Shyan
89
Li, Yongqiang
29
Yang, Zhilin
20
Holdsworth, David K.
18
Waller, David S.
13
Fam, Kim Shyan
10
Richard, James E.
10
Yongqiang, Li
10
Merrilees, Bill
9
Seo, Yuri
7
Shyan Fam, Kim
7
Fam, Kim
6
Krisjanous, Jayne
6
Cheah, Jun-Hwa
5
Fam, Kim-shyan
5
Hiram Ting
5
Jozsa, Laszlo
5
Knight, John G.
5
Waller, David
5
Wang, Xuehua
5
Bai, Xuan
4
Chung, Kim Choy
4
Chung, Kim-choy
4
Grohs, Reinhard
4
Hyman, Mike
4
Insch, Andrea
4
Kadirov, Djavlonbek
4
Li, Gang
4
McNeill, Lisa S.
4
Sun, Linyan
4
Xu, Zhiyong
4
Armstrong, Anona Fern
3
Cham, Tat Huei
3
Che, Yu
3
Chung, Kim‐Choy
3
Clarke, Andrew
3
Cruz, Angela Gracia B.
3
Fam, Kim‐Shyan
3
Gazley, Aaron
3
Huang, Lily
3
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Varazdin Development and Entrepreneurship Agency
3
International Scientific Conference on Economic and Social Development - "The Legal Challenges of Modern World" <2017, Split>
1
International Scientific Conference on Economic and Social Development <20., 2017, Prag>
1
International Scientific Conference on Economic and Social Development <24., 2017, Warschau>
1
MAG Scholar Global Business, Marketing & Tourism Conference <27., 2017, Katowice>
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Asia Pacific Journal of Marketing and Logistics
9
Asia Pacific journal of marketing and logistics
7
Journal of business ethics : JOBE
7
Industrial marketing management : the international journal for industrial and high-tech firms
6
Journal of Islamic marketing : JIMA
5
Journal of business research : JBR
5
Qualitative market research : an international journal
4
The journal of consumer marketing
4
International journal of production economics
3
Journal of advertising research
3
Journal of consumer behaviour : an international research review
3
The international review of retail, distribution and consumer research
3
Young consumers : insight and ideas for responsible marketers
3
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
2
Asia-Pacific journal of business administration
2
Australasian accounting business and finance journal : AABF
2
Corporate ownership & control : international scientific journal
2
Economics letters
2
European Journal of Marketing
2
European journal of marketing : EJM
2
Food Policy
2
International marketing review
2
Journal of Business Ethics
2
Journal of Business Research
2
Journal of East-West business
2
Journal of global marketing
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of marketing
2
Journal of marketing analytics : JMA
2
Journal of promotion management : JPM
2
Marketing intelligence & planning
2
Nankai Business Review International
2
Psychology & marketing
2
The China economy yearbook : analysis and forecast of China's economy
2
The open business journal
2
Tourism management : research, policies, practice
2
Young Consumers
2
Asia-Pacific Journal of Business Administration
1
Australian journal of management
1
Economic research
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ECONIS (ZBW)
86
OLC EcoSci
41
Other ZBW resources
26
RePEc
10
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1
In-store marketing : a strategic perspective
Fam, Kim-Shyan
;
Merrilees, Bill
;
Richard, James E.
; …
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
2
,
pp. 165-176
Persistent link: https://www.econbiz.de/10009153421
Saved in:
2
Small business industrial buyers' price sensitivity : do service quality dimensions matter in business markets?
Zeng, Fue
;
Yang, Zhilin
;
Li, Yongqiang
;
Fam, Kim-Shyan
- In:
Industrial marketing management : the international …
40
(
2011
)
3
,
pp. 395-404
Persistent link: https://www.econbiz.de/10008991583
Saved in:
3
Impact of cultural values on young consumers' choice of international tertiary education
Chung, Kim-choy
;
Fam, Kim-Shyan
;
Holdsworth, David K.
- In:
Asia-Pacific journal of business administration
1
(
2009
)
1
,
pp. 54-67
Persistent link: https://www.econbiz.de/10003915439
Saved in:
4
Effective advertising in China and India : a study of like and disliked television commercials
Fam, Kim-Shyan
- In:
Advertising and communication : proceedings 4th …
,
(pp. 161-167)
.
2005
Persistent link: https://www.econbiz.de/10003353795
Saved in:
5
Attributes of likeable television commercials in Asia
Fam, Kim-Shyan
- In:
Journal of advertising research
48
(
2008
)
3
,
pp. 418-432
Persistent link: https://www.econbiz.de/10003768848
Saved in:
6
How to save the wounded self: Power distance belief's moderation of self‐identity threat and status‐related consumption
Cui, Hong‐jing
;
Fam, Kim-Shyan
;
Zhao, Tai‐yang
;
Xu, Wei
- In:
Journal of Consumer Behaviour
19
(
2019
)
1
,
pp. 3-12
Persistent link: https://www.econbiz.de/10012188913
Saved in:
7
Modelling e-commerce customer reactions : exploring online shopping carnivals in China
Liu, Yang
;
Li, Qi
;
Edu, Tudor
;
Negricea, Costel
;
Fam, …
- In:
Economic research
35
(
2022
)
1,3
,
pp. 3060-3082
Persistent link: https://www.econbiz.de/10014383574
Saved in:
8
Firms' sustainability marketing commitment : the roles of chief marketing officers' future focus and prosocial motivation
Thu, Nguyen N. Q.
;
Kadirov, Djavlonbek
;
Fam, Kim-Shyan
; …
- In:
Journal of macromarketing
43
(
2023
)
3
,
pp. 306-321
Persistent link: https://www.econbiz.de/10014368392
Saved in:
9
Addressing the advertising of controversial products in China : an empirical approach
Fam, Kim-Shyan
;
Waller, David S.
;
Yang, Zhilin
- In:
Journal of business ethics : JOBE
88
(
2009
),
pp. 43-58
Persistent link: https://www.econbiz.de/10003906565
Saved in:
10
Attitudes towards offensive advertising : Malaysian Muslims' views
De Run, Ernest Cyril
;
Butt, Muhammad Mohsin
;
Fam, Kim-Shyan
- In:
Journal of Islamic marketing : JIMA
1
(
2010
)
1
,
pp. 25-36
Persistent link: https://www.econbiz.de/10003982693
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