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Cross, Richard; Smith, Janet - 1996 - 1996 print.

Persistent link: https://www.econbiz.de/10004307498

ONLINE MARKETING - Profit by learning the new 'customer speak' - How keyword marketing is revolutionising the way savvy marketers approach web commerce and communication -- And how you can exploit it better.

Cross, Richard - In: ADMAP : for decisionmakers in advertising, marketing, … 39 (2004) 5, pp. 32-35

Persistent link: https://www.econbiz.de/10006756675

Knowledge management - How KM can learn from TQM - Knowledge Management can be easily subsumed into the technical substrata, unless it is rightly valued as a priority competitive driver, argues Richard Cross of Xerox Europe, a long-term TQM and KM exponent.

Cross, Richard - In: European quality : the official journal of the European … 9 (2002) 1, pp. 62-67

Persistent link: https://www.econbiz.de/10005942896

Developing a process for assessment of the emotional and behavioural needs of “looked after” children: the Five Rivers model

Beckett, Celia; Cross, Richard; Hewitt-Taylor, Jaqui; … - In: Journal of Children's Services 10 (2015) 4, pp. 324-338

Purpose – The purpose of this paper is to describe the development process of building an assessment model to assess the emotional and behavioural needs of “looked after children”. Design/methodology/approach – The paper is a technical paper developing and evaluating a process for...

Persistent link: https://www.econbiz.de/10014852799

Customer Bonding - Build relationships that withstand market rigors

Cross, Richard; Smith, Janet - In: Executive excellence : the magazine of personal … 15 (1998) 4, pp. 13

Persistent link: https://www.econbiz.de/10007127129

CONSUMER MARKETING - Coming soon ... ID:Marketing - Co-operating with customers: How brands and consumers will work together to mutual advantage -- With the help of technology.

Rapp, Stan; Cross, Richard - In: ADMAP : for decisionmakers in advertising, marketing, … 41 (2006) 9, pp. 43-45

Persistent link: https://www.econbiz.de/10007376288

Focus: E-customers - Permission marketing - What is the future of permission marketing? Consumers want automatic opt-out, marketers want automatic opt-in; is there a compromise?

Cross, Richard - In: ADMAP : for decisionmakers in advertising, marketing, … 38 (2003) 6, pp. 30-33

Persistent link: https://www.econbiz.de/10006761462