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An adaptive nonlinear approach for estimation for consumer satisfaction and loyalty in mobile phone sector of India

Rahul, T.; Majhi, Ritanjali - In: Journal of retailing and consumer services 21 (2014) 4, pp. 570-580

Persistent link: https://www.econbiz.de/10010388524

Developing lifelong customers in the mobile phone market : a South African case study

Mati, Keagile; Shambare, Richard - In: African journal of science, technology, innovation & … 8 (2016) 1/2, pp. 52-60

Persistent link: https://www.econbiz.de/10011723464

Determinants of customer switching towards mobile number portability

Chadha, Suresh K.; Bhandari, Namita - In: Paradigm : the journal of Institute of Management Technology 18 (2014) 2, pp. 199-219

Persistent link: https://www.econbiz.de/10011760600

Factors affecting smartphone brand switching behavior in Kathmandu valley

Kumari, Radha; Sah, Laxmi Kumar - In: Nepalese journal of economics : a publication of … 6 (2022) 3, pp. 82-95

Persistent link: https://www.econbiz.de/10013449196

Determinants of switching intention towards mobile number portability

Agrawal, Anil Kumar; Sharma, Monica; Mehrotra, Praveen K. - In: International journal of process management and … 10 (2020) 4, pp. 479-494

Persistent link: https://www.econbiz.de/10012512376

The role of speed on customer satisfaction and switching intention : a study of the UK mobile telecom market

Dey, Bidit Lal; Al-Karaghouli, Wafi; Minov, Stanimir; … - In: Information systems management 37 (2020) 1, pp. 2-15

Persistent link: https://www.econbiz.de/10012199496

Do LTE service customers have different customer loyalty determinants?

Jung, Wonsuk; Kwon, Young-Sun - 2014

This study explores the determinants of customer loyalty in the Korean mobile telecommunications market with the emphasis on customer satisfaction and switching costs as major predictors of customer loyalty. South Korea has now become one of the world’s most leading mobile service markets with...

Persistent link: https://www.econbiz.de/10010395712

Inertia in services : causes and consequences for switching

Gray, David; D'Alessandro, Steven; Johnson, Lester W.; … - In: The journal of services marketing 31 (2017) 6, pp. 485-498

Persistent link: https://www.econbiz.de/10011801570

Do reductions in switching barriers in the US mobile service industry affect contract and no-contract customers differently?

Tesfom, Goitom; Birch, Nancy J.; Culver, Jeffrey N. - In: International journal of technology marketing : IJTMkt 14 (2020) 1, pp. 22-46

Persistent link: https://www.econbiz.de/10012179157

A closer look at customer experience with bundle telecommunication services and its impacts on satisfaction and switching intention

Ribeiro, Hugo; Barbosa, Belem; Moreira, António Carrizo; … - In: Journal of marketing analytics : JMA 12 (2024) 3, pp. 668-686

Persistent link: https://www.econbiz.de/10015138126