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(as the Internet and other technologies) in their business model. To achieve these objectives a review of the scientific … in adapting to the new audiovisual ecosystem. This study also argues that the Internet is one of the most disruptive …
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of the evidence on social and economic impacts is for exposure to the entertainment media such as television, as opposed …
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Technology and consumer behavior are changing supply and demand for mass media. Digitization has increased consumer control over media content and advertising, with implications for advertising avoidance, advertising targeting and personalization, competition among media platforms, and media...
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