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Marketing
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12,748
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10,470
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10,469
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9,623
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9,568
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8,522
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8,318
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8,023
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7,827
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7,146
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6,815
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5,585
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5,422
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5,420
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3,240
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3,159
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3,156
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3,113
marketing
2,715
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2,639
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2,615
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2,509
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2,499
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2,437
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2,411
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2,331
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2,109
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1,956
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1,954
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1,929
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Bruhn, Manfred
356
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313
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275
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225
Homburg, Christian
189
Huber, Frank
177
Wiedmann, Klaus-Peter
176
Burmann, Christoph
170
Esch, Franz-Rudolf
162
Bauer, Hans H.
145
Ahlert, Dieter
120
Belz, Christian
119
Tomczak, Torsten
119
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110
Fritz, Wolfgang
109
Keller, Kevin Lane
100
Diller, Hermann
99
Irwin, Scott H.
98
Melewar, T. C.
94
Backhaus, Klaus
84
Kreutzer, Ralf T.
84
Sheth, Jagdish N.
79
Kirchgeorg, Manfred
75
Kleinaltenkamp, Michael
75
Kuß, Alfred
75
Heinemann, Gerrit
71
Herrmann, Andreas
70
McDonald, Malcolm
70
Kaiser, Harry M.
68
Reinecke, Sven
68
Aaker, David A.
66
Brown, Stephen
66
Good, Darrel L.
65
Sträßer, Anne-Katrin
65
Hair, Joseph F.
64
Kumar, V.
63
Wilson, William W.
62
Silberer, Günter
61
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60
Olbrich, Rainer
60
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Springer Fachmedien Wiesbaden
551
Agricultural and Applied Economics Association - AAEA
542
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
143
European Association of Agricultural Economists - EAAE
140
Southern Agricultural Economics Association - SAEA
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Economic Research Service, Department of Agriculture
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African Association of Agricultural Economists - AAAE
98
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
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Edward Elgar Publishing
93
Verlag Dr. Kovač
85
Office of the Chief Economist, Department of Agriculture
72
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70
Haufe-Lexware GmbH & Co. KG
55
Department of Agricultural & Applied Economics, University of Wisconsin-Madison
51
IGI Global
50
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49
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49
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47
International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
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Springer Gabler <Firma>
42
Verlag Franz Vahlen
42
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40
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40
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39
European Society for Opinion and Marketing Research
35
Food Industry Center, College of Agricultural, Food, and Environmental Sciences
33
HAL
33
De Gruyter Oldenbourg
32
Springer International Publishing
32
Springer-Verlag GmbH
32
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30
Books on Demand GmbH <Norderstedt>
30
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SpringerLink / Bücher
1,727
Journal of business research : JBR
926
The journal of brand management : an international journal
597
European Journal of Marketing
464
The journal of product & brand management
441
Springer eBook Collection
429
Journal of retailing and consumer services
377
Springer eBook Collection / Business and Economics
361
Gabler Edition Wissenschaft
352
Europäische Hochschulschriften / 5
323
Industrial marketing management : the international journal for industrial and high-tech firms
301
Research
270
European journal of marketing : EJM
212
Journal of Food Distribution Research
208
Lehrbuch
202
The journal of economic methodology
201
Marketing Intelligence & Planning
200
Journal of marketing management : MM
197
Marketing intelligence & planning
187
Journal of the Academy of Marketing Science
179
Psychology & marketing
176
Journal of strategic marketing
172
Journal of marketing
171
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
170
Asia Pacific journal of marketing and logistics
161
Journal of marketing communications
136
International journal of hospitality management
134
Marketing theory
134
Management Science
133
essentials
132
Journal of Agricultural and Applied Economics
130
Journal of marketing education : JME
121
Qualitative market research : an international journal
118
Journal of marketing management : JMM ; journal of the Academy of Marketing
116
Innovatives Markenmanagement
113
Journal of historical research in marketing
113
NBER working paper series
113
Hamburger Schriften zur Marketingforschung
112
Journal of Consumer Marketing
110
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ECONIS (ZBW)
57,678
USB Cologne (EcoSocSci)
18,920
RePEc
6,389
Other ZBW resources
2,134
BASE
1,902
EconStor
300
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224
OLC EcoSci
83
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1
Was ist Trendforschung
Horx, Matthias
;
Wippermann, Peter
-
Trendbüro <Hamburg>
-
1996
Hauptabschnitten Theorie,
Methode
und Praxis wird jeweils die Trendforschung als "Kunst, Informationen sinnvoll zu verdichten …
Persistent link: https://www.econbiz.de/10000594681
Saved in:
2
Multivariate Methoden im
Marketing
Hüttner, Manfred
-
1978
-
1. Aufl.
Persistent link: https://www.econbiz.de/10000002734
Saved in:
3
Psychologie im
Marketing
Palupski, Rainer
-
1999
-
Als Ms. gedr.
Persistent link: https://www.econbiz.de/10000683441
Saved in:
4
Produktpräferenzanalyse : ein modelltheoretisches und methodisches Konzept zur Marktsimulation mittels Präferenzerfassungsmodellen
Gutsche, Jens
-
1995
Persistent link: https://www.econbiz.de/10000548208
Saved in:
5
Quantitative methods in
marketing
Hooley, Graham J.
;
Hussey, Michael K.
-
1999
-
2. ed.
Persistent link: https://www.econbiz.de/10001362525
Saved in:
6
Der Umgang mit Trends im
Marketing
: eine Analyse des Transformationsprozesses von neuem
Marketing
-Wissen im Unternehmen
Kruthoff, Kai
-
2005
Persistent link: https://www.econbiz.de/10003178783
Saved in:
7
Major theoretical debates and contemporary issues in
marketing
theory
Maclaran, Pauline
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003605084
Saved in:
8
Research methodology : research design and data analysis
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009299963
Saved in:
9
Evaluation von Positionierungs- und Kommunikationsstrategien
Cornelius, Britta Elisabeth
-
2009
Persistent link: https://www.econbiz.de/10003916618
Saved in:
10
Strategische Orientierungen im
Marketing
: Erfolgsauswirkungen und Interaktionen von Kunden-, Wettbewerbs- und Innovationsorientierung
Meinert, Britta
-
2012
Persistent link: https://www.econbiz.de/10009682071
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